Entrepreneurship Policy Mini-Workshop

10 June 2022

This policy toolkit was co-created by Innovation for Policy Foundation (i4Policy) and Make-IT in Africa, with the support of leading policy experts and GIZThe Entrepreneurship Policy Mini-workshop served to introduce this beta toolkit to a wider audience at the Pan-African Youth Assembly.

Belle and Co. helped design and deliver the workshop session with the i4policy team. The toolkit is available in Beta form on the https://ecosystem.build/toolkit website.

i4Policy is focused on innovative policy processes at the local and regional level advancing entrepreneurship and digital transformation in Africa. The goal of i4Policy is to help shape African policy and create an environment that encourages business growth and innovation.

Creative Enterprise E-Learning

December 2021

In January 2021, the British Council, appointed Belle and Co. and its supplier consortium (Made Culture, Nigeria and Heva Fund, Kenya), supported by UK partner University of Arts London, to expand its digital programme delivery and to this end, commissioned a suite of e-learning courses, to support young people in the development of their knowledge in creative entrepreneurship.

Over the next 4 months, Belle and Co. and its consortium, were in charge of developing:

  • Module 1: Launching your Creative Enterprise
  • Module 2: Growing your Creative Enterprise

A further Module 3 on Impact Entrepreneurship and Module 4 on Creative Economy Policy, were designed by another service provider.

Module 1: Launching your Creative Enterprise

This entry-level module consists of 5 courses comprising of a total of 50-60 lessons.
Each course should take the learner 2,5 hours to complete. Which means, Module 1 should take around 12 hours to complete.

Module 2: Growing your Creative Enterprise

This intermediate level module consists of 7 courses comprising a total of around 70-80 lessons.
Each course should take the learner 2,5 hours to complete. Which means, Module 2 should take around 17 hours to complete.

A mixed media approach was used including video case studies, interviews, PDFs, PPTs, Worksheets, and Quizzes.

Click through the carousel to see what the courses look like online:

Each Course starts with a welcome video by the Course facilitator. In this case, Malaika Toyo (Made Culture), is introducing Module 1: Course 3 on Marketing and Branding.

A variety of Video Case Studies were produced from across the continent. Pictured here is an entrepreneur from Egypt, and an Entrepreneur from Rwanda.

Some Video case studies take the form of an interview. Pictured here is an Entrepreneur from South Africa being interviewed by one of our facilitators.

Should you be interested in signing up, visit: https://communitytraining.britishcouncil.org and sign up for free!

To help you decide, here are the course summaries (cheat sheets) of each course below:

COURSE SUMMARIES OF MODULE 1: Launching Your Creative Enterprise

COURSE SUMMARIES OF MODULE 2: Growing Your Creative Enterprise

East African Creative Music Campus

Tanzania, 17 – 27 February 2020

The East African Creative Music Campus, is a programme offered by the Global Music Academy, and co-funded by EU Erasmus+ and Goethe Institut. There are 10 countries participating from 10 academies (includes Music Crossroads Academies). Countries covered include: Sierra Leone, Tanzania, Uganda, Zimbabwe, Mozambique, Malawi, Sudan, South Sudan, Ethiopia, Mozambique.

Previously held in Ethiopia in 2018, this year saw the campus travel to Tanzania, and hosted by local organisation Action Music Academy.

Belle and Co’s director, Belisa Rodrigues, together with Faisal Kiwewa, CEO of Bayimba, an organisation based in Uganda, were co-facilitators for the Business Development Workshop held over 8 days during the campus. The main outcome of the training was for each Music Academy to draw up a fully fledged business plan and cashflow projection for the next 2-3 years.

The intensive training covered topics such as:

  • Developing your Vision, Mission and defining your values
  • What is your unique Value Proposition
  • Who are your customers and what are their needs
  • Market research, market analysis and knowing your competition- where do you position yourself in the market?
  • Risk Analysis and risk mitigation strategies
  • Marketing Mix and Strategic direction, objectives and implementation plans to reach your objectives
  • Financial projections, costing and revenue streams

The training also covered topics such as grant writing and fundraising, advocacy and pitching.

CREATIVE HUBS ACADEMY: Connect.hubs.2.0

4-6 November 2019

Johannesburg

Creative Hubs Academy is a learning programme provided by Nesta, British Council and Hivos. The programme is for leaders of “Creative Hubs”that serve communities and create change in the fields of creative, digital and social innovation. The core of the learning programme is a 3-day capacity building workshop, followed by a period of Learning in Action, and a 2-day Coaching Retreat.

 

Belle and co. is one of two local trainers for Southern Africa who will go on to deliver future programmes under the connect.hubs programme.

[iPhotomontage – Belisa Rodrigues]

 

 

 

IMPACT MAKERS AND CREATORS CONCLUDES

IMPACT MAKERS & CREATORS | Belisa Rodrigues, Director of Belle and Co. and Facilitator for the Social Enterprise Academy, led the last module of the Impact Makers and Creators Programme for 2019 in Langa yesterday.

The programme, launched in April 2019, is a fully-funded, three-month business accelerator for ideation-and-growth-stage social and creative entrepreneurs. The programme will support entrepreneurs to build their businesses, make their impact sustainable and reach wider communities and beneficiaries through their work.

120 creative social enterprises (6 cohorts) completed the programme during the period April – October, in both Cape Town and Johannesburg.

Yesterday was the last session for the last cohort in Cape Town.

Alumni of the programme from Joberg and Cape Town will meet up for the first time altogether on the 28th November, and stand a chance to pitch their projects to an audience of investors and friends. #ImpactMakersAndCreators #DICE #SEA #Belleandco

Strengthening Citizens of Sudan

16-22 September, Addis Ababa

Belle and co. co-facilitated a 4-day Human-Centred Design (HCD) Thinking bootcamp with 22 Sudanese Creative Entrepreneurs for the “Strengthening Citizens of Sudan Creative Campus Programme”. A 2-day train-the-trainer was also conducted. Both workshops took place in Addis Ababa in Ethiopia from 16 -22 September 2019.

Participants of the Creative Campus represented a range of creative (social) enterprises such as art spaces, music studios, graphic design companies, documentary film makers, fashion designers, media companies, and creative agencies.

The HCD Bootcamp was based on Ideo.org materials and enabled participants to move from their challenge/problem statement, interact with real users and build a solution in the form of a prototype.

More about the programme and client:

Friedrich Ebert Stiftung ‘FES’ in partnership with the Goethe-Institut Sudan implements on behalf of the Dutch government the programme Strengthening Citizens in Sudan ‘SCS’. The programme’s capacity building measures target newly-established Community-based Organisation ‘CBOs’ and Civil Society Organisations ‘CSOs’ in the field of transparency as well as young creatives and cultural actors in the field of cultural entrepreneurship. Programmatically SCS includes trainings on leadership (human resource management, decision making approaches, team building and management) as well as project management and organizational development skills. In addition, SCS creates a space for its beneficiaries to participate in the current public and socio-political discourses of Sudan.

 

DESIGN THINKING WITH CODERS – LifeChoices Academy

Life Choices Academy: Human-Centred Design Thinking Bootcamp by Belle and Co.

26-27 June; 3-4 July; 10-11 July 2019

Over the course of 3 weeks, 60 coding students of the Lifechoices Academy were exposed to Design-Thinking methodology, which enabled them to get out of the computer room and onto the streets to find out the needs, desires and challenges faced by ordinary people. Using design thinking principles, teams tackled some of the most intractable problems facing society such as Youth Unemployment, Public Transport, Homelessness and Education.

The intensive journey was designed and facilitated by Belisa Rodrigues of Belle and Co, which culminated in teams presenting their final prototype solution to Life Choices staff and students.

Here is a story board visually depicting the processes the teams went through from Inspiration > Ideation > Implementation:

IMPACT Makers and Creators launches in Cape Town

The Impact Makers and Creators Programme kickstarted successfully in Cape Town, with its first intake of 20 creative social entrepreneurs on the 6 May 2019.  More than 700 applications were received for this inaugural programme in South Africa!

Belle and Co.’s Director, Belisa Rodrigues, who is a Social Enterprise Academy (SEA) Tutor, will be the main person responsible for the facilitation of the Cape Town leg of the SEA-delivered modules of the Impact Makers and Creators programme.

Impact Makers and Creators is an ambitious programme, supported by the British Council, that will work with 120 Ideation-and Growth-Stage social and creative entrepreneurs in Cape Town and Johannesburg and support them in building their social and creative businesses, make their impact sustainable and reach wider communities and beneficiaries through their work. The 6-module programme delivery partners are the Social Enterprise Academy (module 1 & 2) and Seed Academy (Module 4,5,6) including one-on-one mentorship sessions. 

Cohort 1, consisting of a broad cross-section of creative social enterprises from across Cape Town (Fashion, Design, Online Galleries, Media Companies, Apparel Company, Artist Management, Edutainment and Artist Collectives), completed Module 1 (How to build your Creative Social Enterprise) and Module 2 (How to build Self-Leadership & Resilience) of the 6-module programme in May and June this year.

The Programme Summary below:

Cohort 1 in Action:

Building projects and partners in Greece!

Nthakoana Maema, Belle and Co. Associate, reported back on the last few days of the Project-building workshop held in Florina, Greece as part of the third edition of the Erasmus + supported programme Dive into Social Entrepreneurship:

This was the day we were all here for I guess. As much as the team feels like they might have been going around in circles for the previous Dives, I think having participated in Dive 1, this exercise to build new partnerships and create new ideas beyond Dive is a good practical outcome.

So at first we all shared what ideas we would like to work on. The main themes that popped up were:

1. Intergration of economic migrants into society and creating income generating opportunities for them.

2. Boosting sustainability by promoting environmental habits in schools (young children).

3. Creating opportunities for young women in Technology using social enterprise.

4. Boosting the local economies by creating SEs/techincal schools/digitization of traditional jobs that can create jobs for young people.

From this the various teams were organically created with some delicate canvassing.

South Africa ended up tackling Point 4 with Costa Rica, Peru and Macedonia under Key Action 2; with an added ear to Point 1.

Ideation: At first it was a challenge how to step out of Dive thinking and also to ensure that what ever we create has shared meaning and ownership for each partner. Also that now that we have build capacity, how do we get into action (Sink or Swim!) as we have a bank of ideas from the various activities we have done throughout the years no concrete action.

So we started to share some realities of youth in our countries.

It was clear that we had something in common across the continents:

1. Public schooling failing youth on how to prepare them for the future e.g. project management, soft skills like critical thinking, creativity, problem solving, entrepreneurial skills even simple things like job search

2. Young people lack places where they can go and meet together build new ideas, local islands that influence youth unemployment

3. Young entrepreneurs lack guiding from mentors (inaccessible and expensive)

4. Young people do not have many opportunities to broaden their views (transnational social capital) or lack information about exchanges

5. We also have older younger people in corporate spaces who are feeling burned out by lack of meaning in their lives yet they have acquired good experience and skills.

5. Young people not job ready.

There was a lot that came from this. The main feeling was that we need step out of TOT mode and really get into creating new ventures with young people as these ventures could create opportunity for employment and exchanges within the Dive network that has already been built.

So we spoke about different ideas:

– creating a new venture creation e-school
– transnational mentoring and consulting platform
– fellowship within the network and possibly paid for those outside network
– platform to share global job opportunities/internships with trusted SEs in each country and we provide matching and hosting services

What I really like about this Dive 3 session is that we are all pushing to start something out with these ideas. We want to see them come to life and it will be through sharing experiences, tips and funding sources.

 

Music Crossroads Creative Campus in Malawi

Mchinji, Malawi

20-24 March 2019

Workshop Activity #3  // Dive 3 “Zero to One > 1 to N”

Music Crossroads International runs a Creative Campus annually in Africa that enables local Music Crossroads Academies across Africa (namely  Malawi, Mozambique and Zimbabwe) to focus on a number of modules including:  train-the-trainer of music teachers on curriculum development, audio-engineering training including live music training, instrument building and repair, as well as cultural management training for musicians, students and managers of the various academies.

Belle and Co, was tasked to co-facilitate the 10-day Cultural Management training component of the Creative Campus, and within this devised a 5-day Cultural Entrepreneurship module focusing on social enterprise development and business modelling using various design-thinking techniques and tools.Teams within the workshop came up with various solutions to some of the challenges faced by Academies which includes : Decreasing donor dependency, mitigation of drop out rates at Academies, influencing the accreditation process at a governmental level as well as the challenge of shifting mindsets when it comes to the value of music in the community. All of these activities, projects and solutions were framed within a social enterprise mindset, ensuring that there is a balance between profit and purpose, money and meaning!

The module was developed based on Belle and Co.’s years of work in the creative and cultural industries, including international exposure garnered through the Erasmus+ supported programme called “Dive in Social Entrepreneurship programme” which has been running for the last 2 years with over 12 countries.